Red Door Interactive » Awards

Reid Carr named Ernst & Young Entrepreneur of the Year Finalist

Red Door — Tue, 15 May 2012 20:54:41 +0000

La Jolla, CA, April 10 2012-Ernst & Young today announced the 18 finalists for the Ernst & Young Entrepreneur Of The Year® 2012 Award in San Diego. The awards program recognizes entrepreneurs who demonstrate excellence and extraordinary success in such areas as innovation, financial performance and personal commitment to their businesses and communities. These business leaders were selected from more than 80 nominations by a panel of independent judges. Award winners will be announced at a special gala on June 13, 2012 at the Hyatt Aventine, La Jolla.

The finalists are:

Arthur Gruen, CEO – EA Health Corp., Solana Beach
Gene Lay, Founder & CEO – BioLegend, San Diego
Daniel Bradbury, President & CEO – Amylin Pharmaceuticals, Inc., San Diego
Scott Dennis, CEO and Alex Kunczynski, President – D & K Engineering, San Diego
Susan Salka, CEO & President – AMN Healthcare, San Diego
Robert Feeney, Founder & CEO – MedVantx, San Diego
Jon Sundt, CEO – Altegris Investments, Inc., La Jolla
Reid Carr, President & CEO – Red Door Interactive, San Diego
Kelly Grismer, President – The Wheat Group, San Diego
Frederick Pierce, President & CEO – Pierce Education Properties, L.P., San Diego
Daniel Sullivan, President – Sullivan Solar Power, San Diego
Sue Farrow, Executive Charman – Integral Senior Living, Carlsbad
Dave Alberga, CEO and Matt Landa, President – The Active Network, San Diego
Peter Leparulo, CEO and Chairman – Novatel Wireless, San Diego
Bruce Hueners, CEO & President – Palomar Technologies, Inc., Carlsbad
Tom Gildred, CEO – Emerald Textiles, San Diego
Gary Rayner, CEO – LifeProof, San Diego
Jeffrey Stein, President & CEO – Trius Therapeutics, San Diego

Now in its 26th year, the Entrepreneur Of The Year Program has expanded to recognize business leaders in more than 140 cities in more than 50 countries throughout the world.

Regional award winners are eligible for the Ernst & Young National Entrepreneur Of The Year Program. Award winners in several national categories, including one overall award winner, will be announced at the annual awards gala in Palm Springs on November 17, 2012. The awards will be the culminating event of the Ernst & Young Strategic Growth Forum to be held November 14-18, 2012, also in Palm Springs.

Sponsors: The Entrepreneur Of The Year Awards are nationally sponsored in the United States by SAP America and the Ewing Marion Kauffman Foundation. In San Diego, sponsors include: Cox Business, Marsh, Union Bank, ADP, Scherzer Intl., The Daily Transcript, Citrus PR, and Dr. & Mrs. J. Robert Beyster.

For more information, visit Ernst & Young.

Ad Age names Red Door Interactive 6th Best Place to Work

Red Door — Wed, 04 Apr 2012 19:08:10 +0000

- Publication honors agency among best employer in Marketing and Media -

Red Door Interactive, a strategic partner dedicated to ensuring businesses engage their customers wherever they are, was named one of the Best Places to Work in Marketing and Media by Advertising Age.

Ranked 6^th on the Top 40 list, the staff surveyed provided the agency high marks for delivering exceptional benefits and for operating under the tenets of “share,” “exceed” and “100 percent jerk-free.”

“Our team members are the most important thing to us. It’s essential that we’re able to create and maintain a positive work environment that they enjoy coming to everyday and a place that allows them to produce the best results for our clients,” said Reid Carr, President of Red Door Interactive. “One of the main reasons people seek out Red Door is because of the corporate culture and our ability to communicate and form relationships with all of the staff. It’s very exciting to be included on this list!”

This is the third year Ad Age has identified the Best Places to Work in the Marketing and Media industry and the first time they created a Top 40 list. Eligible businesses included agencies, media owners and marketers with more than 50 employees. Businesses were required to complete a survey that covered various issues, including pay, promotions, health care, hiring practices and more. Furthermore, employees completed a survey that covered other topics such as fairness of pay, vacation time, relationships with management and co-workers, career development and other workplace matters.

In addition to this achievement, Red Door Interactive recently received the San Diego SHRM Workplace Excellence Award and was acknowledged by the San Diego Business Journal as one of the area’s Best Places to Work.

Red Door Interactive wins Internet Advertising Competition award for Rubio’s Restaurants, Inc.

Red Door — Thu, 29 Mar 2012 17:03:22 +0000

Featured on Fast Casual

- Agency lands “Best Food Industry Ads the client did not pick” for “Rubio’s School of Langostino Lobster Etiquette” campaign -

Red Door Interactive, a strategic partner dedicated to ensuring businesses engage their customers wherever they are, was recognized in the Web Marketing Association’s 10th annual Internet Advertising Competition for its work with Rubio’s Restaurants, Inc.

The agency won “Best Food Industry Ads the client did not pick” for creating the Rubio’s School of Langostino Lobster Etiquette campaign to raise awareness for the chain’s lobster items.

“These videos were part of a larger social media initiative to drive diners in store to sample Rubio’s seasonal menu items,” said Sarah Hughes, Associate Creative Director at Red Door Interactive. “Though the videos were never released to the public, they’re a great example of Red Door’s ability to produce award-winning content for the web and beyond.”

The Rubio’s School of Langostino Lobster Etiquette campaign was led by headmaster “Sir Randall” who guided viewers through simple etiquette lessons that were designed to enhance their enjoyment of the Langostino Lobster burrito and taco.

The Internet Advertising Competition (IAC) Awards are produced by the Web Marketing Association to honor excellence in online advertising, recognize the individuals and organizations responsible, and showcase the award winning Internet advertising. This is the first and only industry-based advertising competition dedicated to online advertising.

More information is available at IAC.

Red Door Interactive wins Silver ADDY award for Rubio’s Restaurants, Inc. campaign

Red Door — Thu, 15 Mar 2012 16:47:48 +0000

Featured on FastCasual.com & Examiner.com

Agency’s Chase the Taste game raised awareness for the Original Fish Taco^®; obtained 101,469 visits to landing page

Red Door Interactive, a strategic partner dedicated to ensuring businesses engage their customers wherever they are, won a Silver ADDY award for its work on behalf of Rubio’s Restaurants, Inc.

The San Diego AD Club hosted the annual awards, which is the advertising industry’s largest and most representative competition that recognizes and rewards creative excellence in the art of advertising.

“What was exciting about this project is that it brought together team members from multiple disciplines – from strategy and creative to technical and user-experience – to produce a fun game that attracted and engaged consumers,” said Lauren Dougherty, Business Supervisor at Red Door Interactive. “Not only were we able to generate in-store trials, but the game resulted in 19,000 shares on social networks and via email on the first day it launched.”

The Chase the Taste: The Return of The Original Fish Taco game encouraged players to search through action-packed, illustrated scenes to find The Original Fish Tacos along with other hidden items such as a Rubio’s cook, Ralph, lime wedges and other appetizing accouterments. Participants were tasked to locate all of the objects before time expired. If the game was completed, players were entered into a drawing for a chance to win exciting prizes, including a $2,500 gift card and several iPads. In addition, every player received a coupon to try The Original Fish Taco.

“During the first week, more than 30,000 people played the game,” said Dougherty. “Over a period of 42 days that the game was available, the game’s landing page received 101,469 visits and the play page acquired 68,430 visits. We couldn’t be prouder of the effort our team put forth and the results were remarkable. This ADDY award is a great honor and illustrates our ability to collaborate with clients and provide unique solutions.”

The game and results can be viewed at: http://www.reddoor.biz/addys_2012/rubios.html

About Red Door Interactive, Inc.

With offices in San Diego, Carlsbad and Denver, Red Door Interactive, Inc. is a strategic partner dedicated to ensuring businesses acquire, convert, retain and engage their customers wherever they are. The firm holds more than a decade of expertise in successfully developing and executing communications initiatives across all touch points to deliver real, measureable results. Clients include Cricket Communications, CND (Shellac), Rubio’s Restaurants, Inc. and Charlotte Russe. Find out more about Red Door Interactive at http://www.reddoor.biz.

Red Door Interactive’s Reid Carr Receives Top CEO Honors

Red Door — Fri, 09 Dec 2011 19:19:28 +0000

– President named San Diego Business Journal’s Exemplary Award recipient at Most Admired CEO event –

SAN DIEGO – December 9, 2011 – Reid Carr, President of Red Door Interactive, a strategic partner dedicated to ensuring businesses engage their customers wherever they are, received the Exemplary Award at the San Diego Business Journal’s Most Admired CEO event.

Carr was honored for his far-reaching accomplishments, commitment to attracting and retaining good people and for being a savvy, forward thinker who willingly gives his time to help other entrepreneurs.

“I’m extremely humbled by this award and it goes without saying that our team is a big reason why Red Door has been so successful. One of our top priorities has always been to maintain a 100 percent jerk-free policy and provide a positive work environment for our staff,” said Reid Carr, President of Red Door Interactive. “In addition, it’s important to promote team work and unique solutions. That’s a big reason why we’ve been so successful at attaining positive results for our clients.”

According to the San Diego Business Journal, Carr received the Exemplary Award for his exceptional contribution to the company and the community. This year would have marked his third year in a row as a high scoring finalist, which no other CEO in San Diego has achieved. Carr is an active member of the United Way San Diego and Voice of San Diego where he is on the Board of Directors and chairs the marketing committee. In addition, he is also an active member of the San Diego Rotary Club, serving on the organization’s Technology Committee, and the Marketing SIG co-chair for San Diego CommNexus.

“Being involved in community and business-related organizations is so important and that’s why I’ve always placed great importance on giving back as much as I can,” said Carr. “Whether that means being involved on the board of directors or on a committee, it’s important for entrepreneurs to help one another.”

In addition, Carr was recently named among iMedia’s Top 10 Hottest Digital Marketers for his eye-catching work and the agency was named to their “25 West Coast Agencies to Watch” list this year. The San Diego Business Journal also recognized the agency as one of the area’s “Best Places to Work” and “Fastest-growing Private Companies.”

About Red Door Interactive, Inc.
With offices in San Diego, Carlsbad and Denver, Red Door Interactive, Inc. is a strategic partner dedicated to ensuring businesses acquire, convert, retain and engage their customers wherever they are. The firm holds more than a decade of expertise in successfully developing and executing communications initiatives across all touch points to deliver real, measureable results. Clients include Quiksilver, Sutter Home Winery, Cricket Communications, PETCO, Rubio’s, Charlotte Russe and Eagle Creek. Find out more about Red Door Interactive at http://www.reddoor.biz.

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Red Door Interactive Wins First Place for Human Resources Excellence

Red Door — Wed, 16 Nov 2011 17:30:21 +0000

– Agency receives second Society for Human Resource Management Marble Award –

Red Door Interactive, a strategic partner dedicated to ensuring businesses engage their customers wherever they are, announced today it received its second Society for Human Resource Management (SHRM) Marble Award.

The agency was honored as a human resources leader for implementing a replicable hiring process that includes the right staffing mix at the right levels and a proactive recruiting program.

“We’ve recognized that our best employees come from our best employees,” said Amy Carr, Executive Vice President, Human Resources for Red Door Interactive. “Everyone at Red Door is responsible for recruiting. This presents an exciting opportunity because employees are incentivized to find colleagues with whom they’re going to work shoulder-to-shoulder each day.”

According to SHRM, a team of local human resources experts carefully reviewed each application and made site visits to the nominees before determining the winners who they feel highlight innovative, employee-friendly practices that lead to improved company performance.

“We’re honored to receive this award because it’s one that recognizes our future and the people who are going to do great things for our clients and for us,” said Reid Carr, President of Red Door Interactive. “I’d like to say thank you to SHRM for honoring our workplace expertise, vision and impact. People truly are our most important resource.”

In addition to the Marble Award, Red Door Interactive was recently ranked No. 1811 on Inc. Magazine’s annual Inc. 5,000 list of the Fastest-Growing Private Companies in America. The San Diego Business Journal also recognized the agency as one of the area’s “Best Places to Work” and “Fastest-growing Private Companies.”

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Red Door Interactive Wins Silver MarketingSherpa Email Marketing Award

Red Door — Fri, 11 Nov 2011 18:01:20 +0000

- Agency awarded Best Email Growth List Campaign for Souplantation & Sweet Tomatoes; campaign produced nearly 78,000 new subscribers in one month -

Red Door Interactive, a strategic partner dedicated to ensuring businesses engage their customers wherever they are, won a Silver MarketingSherpa Email Marketing Award for “Best Email Growth List Campaign” for Garden Fresh Restaurant Corporation, parent company to Souplantation and Sweet Tomatoes restaurants.

The agency was recognized for working with Souplantation & Sweet Tomatoes on creating this acquisition campaign that incentivized existing loyal customers to refer their friends through email, social media and in-store outreach, resulting in nearly 78,000 new subscribers.

“The overall goal was to acquire new email contacts for Souplantation & Sweet Tomatoes. While our focus was on the refer-a-friend contest, we also incorporated digital and in-store tactics to help accomplish this,” said Pilar Bower, Senior Email Marketing Strategist at Red Door Interactive. “Some of our digital strategies included optimizing the website, adding a signup field on the mobile site and promoting the initiative through social media channels. We’re honored to receive this award!”

The campaign showed a true coordination between digital and operational efforts and Red Door was able to double the restaurants average monthly subscribers. The campaign resulted in new sign-ups from the following sources:

Nearly 45,000 from the website
More than 12,600 from refer-a-friend emails
More than 13,550 from in-store promotions
Nearly 3,800 from Mobile and SMS

“We liked this campaign for its focus on encouraging customers to assist in growing the company’s future. It can be easy for companies to forget their loyal customers when looking to attract new prospects. The fact management had enough confidence in the brand’s value to believe clients would refer friends, and the fact management wanted to reward those clients speaks volumes on how Souplantation & Sweet Tomatoes values its customers,” said Lead Judge, W. Jeffrey Rich, Senior Research Analyst at MECLABS Primary Research.

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Red Door Interactive named “Fastest Growing Private Company” for Fifth Consecutive Year

Red Door — Tue, 04 Oct 2011 18:35:07 +0000

– Agency ranks No. 59 for achieving nearly 50 percent growth since 2008 –

SAN DIEGO – October 4, 2011 – Red Door Interactive, a premier strategic Internet Presence Management firm, announced today that it was named to the San Diego Business Journal’s fast growth list for the fifth straight year.

The publication listed the company as the 59^th fastest growing private firm in the region, having achieved a nearly 50 percent growth rate over the past three years.

“Our agency is forever linked to San Diego, and it’s truly a privilege to be considered among the companies making significant economic progress here,” said Reid Carr, President of Red Door Interactive. “We’re very grateful to our employees, clients and partners who all contribute to our sustained growth by allowing us to continue to do the work we love. Beyond the facts and figures, we are a team of passionate people focused on helping our clients understand their customers.”

According to the publications’ website, the San Diego Business Journal researches and publishes the list of the 100 Fastest-Growing Private Companies in the San Diego area each year. The ranking is based on a percentage of revenue increase over a three-year period.

In addition, Red Door Interactive was ranked No. 1811 on Inc. Magazine’s annual Inc. 5,000 list of the Fastest-Growing Private Companies in America. The San Diego Business Journal also recognized the agency as one of the area’s “Best Places to Work.”

About Red Door Interactive, Inc.
With offices in San Diego and Denver, Red Door Interactive, Inc. manages clients’ online presence by analyzing their unique challenges, advising them on Internet-based solutions and implementing online marketing strategies to help them profit from their Web initiatives. Clients include Overstock.com, Cricket Communications, PETCO, Rubio’s Fresh Mexican Grill, Charlotte Russe and Souplantation & Sweet Tomatoes Restaurants. Find out more about Red Door Interactive at http://www.reddoor.biz.

Reid Carr Named One of iMedia’s Top 10 Hottest Digital Marketers

Red Door — Wed, 31 Aug 2011 23:56:58 +0000

iMedia

iMedia set out to find examples of marketers who embody the traits of success – inside and out — in the digital age. We determined that intelligence, creativity, open mindedness, and perseverance are the qualities that make for a truly “hot” marketer. Not surprisingly, in our quest for the hottest digital marketers, we found a lot of folks who boast all of the aforementioned characteristics. It was a tough decision, but we’ve put together a list of 10 individuals based on their professional accomplishments as well as their individual sense of style and confidence.

Reid Carr, President and CEO, Red Door Interactive
Reid Carr’s eye-catching work as the president and CEO of Red Door Interactive has landed him many awards: He was honored with two separate 40 Under 40 awards from both the San Diego Metropolitan and the New Leaders Council, he was named Most Admired CEO three times by the San Diego Business Journal, and in 2009, he was a finalist in Ernst & Young’s Entrepreneur of the Year program.

Under Carr’s direction, Red Door Interactive has won numerous Webbys, Addys, and (as Carr puts it) other awards that end in “y.” The company was named one of the best places to work in media and marketing by Advertising Age magazine, one of the best places to work in San Diego by the San Diego Business Journal, and a top small company workplace by Inc. magazine.

Indeed, Red Door Interactive seems like the place to work, having received both the Crystal and Marble Awards of Excellence by the San Diego Society for HR Management. Perhaps this is due, in part, to the fact that Carr is no stranger to the industry; prior to founding Red Door Interactive in 2002, Carr worked for the McQuerter Group, PBJ Digital, and TBWA/Chiat/Day.

Read full article & learn about the other winners here.

Red Door Interactive named to exclusive Inc. 5,000 list for fifth consecutive year

Red Door — Mon, 29 Aug 2011 16:42:18 +0000

- Agency ranks No. 1811 for achieving a 146 percent growth rate since 2007 -

SAN DIEGO – August 29, 2011 – Red Door Interactive, a premier strategic Internet Presence Management firm, announced today it ranked No. 1811 on Inc. Magazine’s annual Inc. 5,000 list of the Fastest-Growing Private Companies in America.

Making the exclusive list for its fifth consecutive year, the agency achieved a 146 percent growth rate since 2007 as a result of helping businesses profit from various online initiatives.

“We’re honored to be included on this list and it goes to show that what we’re doing in San Diego, Carlsbad and Denver is working,” said Reid Carr, President of Red Door Interactive. “We put a great emphasis on attracting the brightest and most experienced talent and that’s why we’re able to provide our clients with digital solutions that generate business and revenue. I’m extremely proud of our team for their dedication and hard work that they put forth every day and this award is a direct result!”

In addition, Red Door Interactive ranked the 174th fastest-growing company in the advertising and marketing industry and the 38th in the San Diego Metro Area. Recently, the agency was honored by the San Diego Business Journal as one of the area’s Best Places to Work.

The Inc. 5,000 is comprised of an annual list of the fastest-growing private companies based in the U.S that are ranked according to percentage of revenue growth from 2007 through 2010. Businesses must have been founded and generating revenue by March 31, 2007 and revenue must have been at least $100,000 in 2007 and $2 million in 2010.

About Inc. Magazine
Founded in 1979 and acquired in 2005 by Mansueto Ventures LLC, Inc. (www.inc.com) is the only major business magazine dedicated exclusively to owners and managers of growing private companies that delivers real solutions for today’s innovative company builders. With a total paid circulation of 710,106, Inc. provides hands-on tools and market-tested strategies for managing people, finances, sales, marketing, and technology. Visit us online at www.inc.com.

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